Marketing Automation Manager

Marketing
Boston, Massachusetts
Full-Time

Marketing Automation Manager

Marketing
Boston, Massachusetts
Full-Time

Who we are

Stavvy is transforming how business is conducted remotely by making complex legal and financial transactions easier, safer, and more accessible to all. Whether we are working to enable title companies to facilitate remote closings in a safe way, better connecting lenders with the businesses they use during the home buying process, or building the next set of tools for the platform, Stavviators (our employees) are disruptors at heart. Our team is constantly iterating, solving problems, and working together to simplify life's defining moments. If you want to help power the paperless revolution, join us at Stavvy!

Who you are

You are an experienced Automation Manager with 3-5 years of experience. You are a HubSpot guru, and have experience with an in-product messaging platform. An analytical thinker with strong attention to detail, you thrive in a fast paced environment while having the autonomy to work on our own. You collaborate with peers in marketing and cross functional groups to drive customer and prospect engagement strategy and execution through email and in product messaging.

What the role is

As our first Marketing Automation Manager, you will be an integral part of our Marketing team. You will partner closely with our Sales, Marketing and Product team to deliver email marketing analytics and strategy as well as maintain, and execute daily tactical email and nurture activity to generate leads and conversions needed to achieve company sales targets.

In this role you will:

  • Drive Automation strategy and campaign development, becoming a power user of Hubspot to drive performance. Use A/B testing to optimize performance
  • Establish and manage targeting and list segmentation strategies
  • Build and implement Scoring models in Hubspot Maintain, and execute email activity to generate leads and conversions needed to achieve company sales targetStay current on best practices and advances in email marketing and content marketing
  • Database health and contact quality

Our office is also currently located in Newton, MA with an anticipated move date to Boston this coming December. We currently have limited capacity in-office due to the Covid-19 pandemic. We are currently accepting candidates who live near or are looking to move within the commutable vicinity of Boston, MA. This job will start remote but be expected to be in office in the future to foster collaboration with team members and fellow Stavviators.

What We Offer:

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